Search
Header navigation
Head of Market and Product Strategy

Head of Market and Product Strategy

PublishedPublished: Published today
|
Job Summary:
GRANIT PARTS USA is a provider of agricultural aftermarket parts serving dealers, distributors, independent repair shops, and equipment owners. Part of the family-owned FRICKE Group, which has been in business for over 100 years, GRANIT combines international resources with a growing U.S. presence.
We are seeking a Head of Product & Market Strategy to develop and expand our U.S. agricultural parts offering. Based onsite at our Indiana headquarters and reporting directly to the CEO of North America. This is a hands-on role that combines agricultural parts knowledge, product management, supplier sourcing, and customer interaction. You will spend time with dealers, repair shops, and the sales team understanding customer needs and turn that information into product decisions.
Key Responsibilities:
  • Identify gaps in our U.S. agricultural parts offering and prioritize products to add or improve.
  • Build a selection of parts across different price and quality levels to meet customer needs.
  • Find and evaluate suppliers, and help bring new products into the assortment.
  • Review existing supplier relationships for opportunities to improve cost, quality, and availability.
  • Visit dealers, independent repair shops, and equipment owners to understand their parts needs and purchasing decisions.
  • Work closely with sales to investigate customer requests, missed opportunities, and recurring product needs.
  • Research competitor products, pricing, and market trends to recommend improvements to our offering.
  • Collaborate with the pricing team on recommendations that support competitive positioning.
  • Provide technical guidance on parts applications, fitment, and cross-references.
  • Coordinate with U.S., Canadian, and German colleagues on product and supplier initiatives.
  • Travel regularly to meet with customers, suppliers, and the sales team.
Qualifications & Skills:
  • Seven or more years of experience in product management, category management, aftermarket parts, or commercial leadership within agricultural equipment or a related distribution business.
  • Strong working knowledge of agricultural equipment and repair, with particular emphasis on parts for U.S. tractor brands.
  • Experience developing or managing a product assortment and identifying opportunities to expand it.
  • Ability to evaluate products across different price and quality levels.
  • Experience using customer feedback, competitor research, and market information to make product or pricing recommendations.
  • Supplier sourcing and negotiation experience strongly preferred.
  • Ability to discuss parts applications and repair needs confidently with dealers, technicians, customers, and suppliers.
  • Strong communication, organization, problem-solving, and follow-through skills.
  • Willingness to work onsite in Indiana and travel regularly.
  • Existing relationships with U.S. agricultural dealers, repair shops, or parts suppliers preferred.
  • A bachelor’s degree in business, agribusiness, or a related field is preferred; relevant industry experience will also be considered.
What We Offer:
  • Direct collaboration with the CEO of North America.
  • Competitive Pay
  • PTO and Paid Holidays
  • Health, Dental and Vision Insurance
  • 401K program

Fields of study (Optional)

  • Agribusiness